Nike's marathon idea of a campaign may have fallen just short of its ambitious goal but is still marketing gold | Taylor Herring
Nike Breaking2: come un record fallito diventerà la vittoria di tutti | GQ Italia
Why Nike's Breaking2 Worked | The Pineapple Agency
Nike and NatGeo's 'Breaking2' documentary shows the power of branded storytelling
The Epic Untold Story of Nike's Two Hour Marathon Attempt | WIRED
Inside the success of Nike's Breaking2 'moonshot' - Digiday
Nike #Breaking2 - Twitter Auto Response Instant Reply Bot | IC Group
The Drum | Nike's Breaking2 – Marketing Stunt Or Sporting History? Only Time Will Tell
Nike's moonshot, facial payments and more
NIKE 'BREAKING2' – A SUCCESSFUL IMC CAMPAIGN – MARKETING OUR SOCIETY
Why Nike's #Breaking2 Marathon Attempt Wasn't About Selling a Sneaker | GQ
The Epic Untold Story of Nike's Two Hour Marathon Attempt | WIRED
Breaking2. Nike GB
Breaking2. Nike GB
Nike's #Breaking2: How to Think Big, Act Bold - Identity
Ep 5: Nike's Breaking2 and Chanel's $1325 Boomerang Backlash - YouTube
Nike on how setting an 'audacious goal' helped the brand work differently
Nike-Breaking2-Campaign-Marathon-Athletes | Running clothes, Running photography, Nike zoom
Jo Matthews - Creative Copywriter and Communications Specialist
Breaking2 — Activation Ideas
